How To Find & Build Distributed Teams

Distributed Team Search

A distributed team works without ever having to physically meet with each other. As a startup CEO, it can be a hard pill to swallow at first. And while there are both pros and cons to distributed teams, we feel you can gain much more than you lose. At the end of the day, if… continue reading

What is Agile? The Pursuit of Product/Market Fit

What is Agile? Product/Market Fit

Part 1 and Part 2 of the “What is Agile?” series looked at the history of agile software development and the best practices development teams can implement. Building on assumptions Pretend you’ve just delivered another software project on time and budget. But, there’s one problem: no one is using it. What do you do? You’d… continue reading

What is Agile? The Developer Practices

What is agile dev practices summary

Part 1 of What is Agile? looked at Agile, Waterfall, Scrum and Kanban. In this article, we’ll look at how teams are able to ship code quickly and with high quality. It’s the question that most teams want to crack – “How do we respond to change in an ‘agile’ way?”. Automation, and lots of it. In a global market,… continue reading

What is Growth Hacking?

Nature Growth

Growth Hacking is About “Growth” “Growth Hacking” has become a buzzword in the startup world. All startups want to grow, because “Everything else… follows from growth“. And Growth hacking helps startups achieve growth. So what’s growth hacking? Growth hacking is the tools, tactics and strategies employed to incrementally grow a startup at scale. It’s not about having one big “eureka” moment. It’s… continue reading

How to manage Projects using Slack

How to manage projects using Slack

As technology enables teams to be distributed around the world (like ours), communication is becoming increasingly critical. “The single biggest problem in communication is the illusion that it has taken place.” — George Bernard Shaw We use Slack to communicate between team members, but, more importantly, to be aware of what our team is doing. We’ve connected Slack… continue reading

What is Agile? A History Lesson

What is Agile?

To onboard new team members in Blossom we decided to make an agile primer – we don’t expect everyone to be an ‘agile expert’ off the bat. And now we’re sharing it. Enjoy! Old School Thought – “Waterfall” First, some history. Most software projects used to be run as a series of sequential phases or steps.… continue reading

4 Essential Tips for Growth Hacking your Startup Mindset

4 Essential Growth Hacking Tips

As a startup you need to focus on getting visibility, acquiring and retaining a strong user base and converting traffic into revenue. In this post you’ll find four simple & powerful tips to grow your business as well as a list of selected growth hacking resources to accelerate your company’s growth. Sell your Story, not your Product A story is… continue reading

Why You Shouldn’t Rely On Positive Email Metrics

Why you shouldn’t rely on positive Email Metrics

A few months ago we decided to change the first email in our onboarding drip campaign. While the email performed 2x better than our second best email in the campaign, there was a problem with it… We had a lot of clicks with the call to action, but not as many people followed through with… continue reading

What’s your Exit Strategy?

blossom lean tea time

I often get asked about our exit strategy at Blossom. “Exit strategy” usually means what your strategy is to cash out/get rich. A similar question that regularly comes up is “What’s the company you plan to get acquired by?”. The first few times I got these questions my reply was a blank stare. I even felt bad about not having… continue reading